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Alfa Co.
Rewards Program

Along with other award-winning restaurants, Steak House, FireGrill, Steak House Burger and City Fresh Kitchen, Piatto is part of the Alfa.Co Rewards Program, a loyalty program that allows members to earn points each time they purchase goods or services from any of the participating restaurants. Accumulated points may then be redeemed for goods or services from any participating restaurant.

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The Alfa Co. Rewards Program aims to create a win-win model that rewards guests for their loyalty and at the same time help the Alfa.Co network grow.

Membership to the Alfa Co. Rewards Program is free and easy. Simply download the mobile App and you can immediately enjoy a world of benefits.

Our three-tiered rewards program is designed to provide superior benefits and privileges to all members, with additional exclusive rewards for each level upgrade.

Through the mobile App, we will automatically track for you the number of points you accumulate and let you know whether your membership status has been upgraded for a Silver Rewards or VIP Gold status. When upgraded, your new tier status will be applied automatically in the App.

Remember, the more you use the App for your purchases, the more unique benefits and privileges you will be entitled to!

1 Points



VIP Gold


SAR 5,000
SAR 20,000


Single Point Spend SAR 1.00 = Earn 1 Reward Point
Double Points SAR 1.00 = Earn 2 Reward Points
Priority Seating
Triple Points SAR 1.00 = Earn 3 Reward Points
Priority Seating

Points Redemption Value

500 Points Earned= SAR 25.00 Value
500 Points Earned=SAR 25.00 Value
500 Points Earned=SAR 25.00 Value

Download the PIATTO Ordering App on your mobile.

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